Privacy Policy

Last Updated: September 28, 2026

Chief Purpose Officer (“CPO,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information entrusted to us.

This Privacy Policy explains how we collect, use, disclose and safeguard personal information when you visit our website, contact us, register your interest in our services, book a consultation, participate in our programs, or otherwise interact with Chief Purpose Officer.

We handle personal information in accordance with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) where applicable.

1. Information We Collect

Depending on how you interact with us, we may collect information such as:

  • Your name

  • Email address

  • Job title and organization

  • Business contact information

  • Information you provide when submitting an inquiry or lead form

  • Information you provide when booking an exploratory call or consultation

  • Information relating to your organization's learning, leadership or consulting needs

  • Registration and participation information related to our programs, workshops or services

  • Website usage and interaction information collected through cookies, analytics technologies and advertising technologies

We seek to collect only the information reasonably necessary for the purposes identified to you. This reflects PIPEDA's limiting-collection principle. Privacy Commissioner of Canada

2. How We Collect Information

We may collect personal information when you:

  • Contact Chief Purpose Officer

  • Complete a form on our website

  • Complete a LinkedIn Lead Gen Form or interact with our advertising

  • Book a consultation or exploratory call

  • Register for or participate in a workshop, program or service

  • Subscribe to communications

  • Communicate with us by email or through another business platform

  • Visit or interact with our website

Certain information may also be collected automatically through website analytics, cookies and similar technologies.

3. How We Use Your Information

We may use personal information to:

  • Respond to inquiries

  • Schedule and conduct exploratory calls or consultations

  • Provide information about our training, consulting and professional services

  • Deliver workshops, programs and consulting engagements

  • Understand the needs of prospective and existing clients

  • Communicate with you about services in which you have expressed an interest

  • Improve our website, programs, services and client experience

  • Measure the effectiveness of our marketing and advertising

  • Maintain appropriate business and administrative records

  • Meet legal, regulatory and contractual obligations

We will not use personal information for a materially different purpose without obtaining consent where required.

Canadian privacy guidance emphasizes identifying the purposes for collecting information at or before collection and explaining those purposes clearly. Privacy Commissioner of Canada

4. Consent

By providing personal information to Chief Purpose Officer, you consent to its collection, use and disclosure for the purposes identified at the time of collection and as described in this Privacy Policy, subject to applicable law.

Where appropriate, you may withdraw your consent by contacting us. Withdrawal of consent may affect our ability to provide certain services or respond to certain requests.

PIPEDA generally requires meaningful consent, meaning individuals should reasonably understand the nature, purpose and consequences of the collection, use or disclosure. Privacy Commissioner of Canada

5. Service Providers and Third Parties

We may use trusted third-party service providers to operate our business, website, communications, scheduling, advertising and related services.

These may include platforms such as Squarespace, LinkedIn, Calendly, Google and other technology or professional service providers we use in operating Chief Purpose Officer.

These providers may process personal information on our behalf or in connection with the services they provide. Information may be processed or stored outside Canada and may therefore be subject to the laws of the jurisdiction in which it is processed.

We do not sell your personal information.

6. Cookies, Analytics and Advertising Technologies

Our website may use cookies and similar technologies to understand website usage, improve functionality and measure the effectiveness of marketing activities.

We may also use advertising and analytics technologies, including the LinkedIn Insight Tag, to understand how visitors interact with our website and to measure the performance of our advertising campaigns.

Depending on your browser and applicable technology, you may be able to manage or disable certain cookies through your browser or device settings.

7. How We Protect Personal Information

We use reasonable administrative, technical and organizational safeguards appropriate to the nature of the information we hold.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

PIPEDA requires safeguards appropriate to the sensitivity of the information being protected. Privacy Commissioner of Canada

8. Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected and to satisfy applicable legal, contractual and business requirements.

When personal information is no longer required, we take reasonable steps to securely delete, destroy or anonymize it, as appropriate.

This follows PIPEDA's principle that information should be retained only as long as necessary for the identified purposes. Privacy Commissioner of Canada

9. Accessing or Correcting Your Information

You may contact us to request access to personal information we hold about you or to request that inaccurate or incomplete information be corrected, subject to applicable legal limitations.

You may also contact us if you wish to withdraw consent where applicable or have questions about how your personal information is handled.

10. Marketing Communications

Where required by applicable law, we will obtain appropriate consent before sending commercial electronic communications.

You may unsubscribe from marketing communications at any time using the unsubscribe mechanism provided in the communication or by contacting us.

Please note that we may still send communications necessary to provide services you have requested or to administer an existing business relationship.

11. Privacy Questions or Complaints

Questions, concerns, access requests or complaints about this Privacy Policy or Chief Purpose Officer's handling of personal information may be directed to:

Privacy Officer
Chief Purpose Officer
Email: consulting@chiefpurposeofficer.ca

We will review and respond to privacy inquiries and concerns in accordance with applicable law.

PIPEDA specifically expects an organization to designate someone accountable for privacy compliance and make the relevant contact information readily available. Privacy Commissioner of Canada

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our business practices, technology, services or legal requirements.

The updated version will be posted on this website with a revised “Last Updated” date.